Fashiontech Amaro announced a partnership with Universal Pictures to market exclusive licensed products from The Felix, ET and Jurassic World film franchises.
The first launch takes place today (25), with women’s and children’s products, including t-shirts and sweatshirts. It is the first time that Amaro launches licensed products.
There will be 30 items, including women’s and children’s items, with prices starting at R$79.90 for children’s products. The first collection launched will be the Felix Cat. According to the brand, ET and Jurrasic World should be available to the public in May.
“It has always been Amaro’s desire to launch licensed pieces and, in partnership with Universal, we will be able to present super important collections of characters and franchises for our consumers of different ages”, says Jamile Benetti, the company’s category manager.