Nintendo finally noticed that Brazil exists. Always absent from events such as Brasil Game Show and Comic Con Experience, the Japanese giant starts this Thursday (23) an unprecedented marketing initiative, with a tasting of the Switch console in malls in São Paulo and Rio de Janeiro.
The so-called Nintendo Switch Shopping Tour should last until December, but only its first stops have been defined for now: Shopping Metrô Itaquera, in São Paulo, and Shopping Boulevard, in Rio.
In both locations, the public will have stations to play Switch for free. In this first phase, the game chosen is Mario Strikers: Battle League — not by chance, a football game, starring the company’s main mascot.
The game, which was just released on the 10th, also has texts fully translated into Brazilian Portuguese, a constant demand from the Brazilian public that, little by little, Nintendo is starting to meet.
The tour remains in these malls until July 10th. But the stands are only open from Thursday to Sunday, from 12:00 to 20:00.
Nintendo is expected to announce the upcoming malls (and games) chosen soon.